29 January 2016
BankSA and Port Adelaide Football Club have today announced a three-year premier partnership, which will see BankSA become the club’s official banker.
In a move that will benefit both customers and members of the iconic organisations, the announcement was made at Alberton Oval today with BankSA Chief Executive, Nick Reade, and Port Adelaide Football Club Chairman, David Koch.
The cornerstone of the partnership will centre on BankSA providing financial services support to the club, while working together to deliver exclusive benefits to Port Adelaide members and BankSA customers, including membership offerings for home loan customers.
BankSA Chief Executive, Nick Reade, said the partnership with Port Adelaide was a natural fit and forms a key plank of BankSA’s customer growth strategy.
“Like BankSA, Port Adelaide is an iconic South Australian brand that has had an intrinsic association with the state for over a century, and shares similar values around its commitment to the community and providing exceptional service to its members,” Mr Reade said.
“Port Adelaide play a great brand of footy, their fans are passionate and knowledgeable, and the club is as steadfast and professional as they come.
“What matters to South Australians matters to BankSA, and with the most highly engaged membership in Australian sport, we’re confident we can provide Port Adelaide members with great BankSA offers, while enhancing the benefits our customers receive by banking with us.”
Port Adelaide Chairman, David Koch, said the club was proud to form a partnership with BankSA.
“Port Adelaide is thrilled to welcome BankSA as a new premier partner and the official banking partner of the club,” said Mr Koch.
“As a club with a South Australian football history steeped in tradition we see great symmetry in partnering with BankSA, the bank for South Australians.
“And on the eve of our AGM where we will be announcing our first profit in eight years we know that this partnership with BankSA will continue to provide us with financial strength and stability for years to come.
“Importantly, our members will receive outstanding benefits through our partnership with BankSA. Both Port Adelaide and BankSA have an iconic association with the South Australian community with a proud history of commitment and exceptional service to its members.
“We look forward to working with BankSA on a number of initiatives that will be mutually beneficial for Port Adelaide members and BankSA customers."
BankSA customers will benefit a number of ways from the partnership, including membership offers and benefits, merchandise, inclusion on priority waitlists, as well as many other discounts.